Insights by Ondetto
Tips, tutorials and insights about websites and internet marketing for small businesses.
Mobile friendly websites are a must these days. The use of mobile phones has increased exponentially over the last few years and most businesses see around 1/3 of their users visiting their website from a mobile phone. As of last month Google officially penalises websites that are not mobile friendly.
If you have a Facebook Like Box on your website, it will stop working on 23rd June. Facebook are updating some of their plugins, and the Like Box is being deprecated and replaced by a new plugin, the Page plugin.
Most websites these days are built with Content Management Systems (CMS) such as WordPress or Joomla. Most CMS make it very easy to push an "update" button, but this can seriously break your website. In this post, we'll talk about why it pays to think twice before pushing that tempting button to update your website.
Many small businesses run Google AdWords campaigns successfully to instantly get their website listed on page 1 of Google and drive targeted traffic. However, a badly managed Google AdWords campaign can be an expensive undertaking , so watch out for these common mistakes that could cost you dearly:
With social media, blogs and SEO taking the spotlight, email marketing may seem like an old hat these days. However, email marketing can be one of the most effective marketing vehicles available to small business owners.
If your website is important to your business, you need to ensure that it delivers. Most people think they know what “looks good” and what “works” when they look at a web page. You’d be surprised how often your gut feeling is plain wrong!
Until recently, it was possible to see in Google Analytics exactly which keywords people typed into Google to find your website. However, Google’s recent changes have put a stop to that and most keywords in the Acquisitions > Keywords > Organic report now show up as “not provided”.
Videos can be a fantastic marketing tool, whether you create a tour of your premises, an overview of your services, introduction of staff or a useful tutorial. Adding a video to your website is easy! Just follow these simple steps.